7. Pop-up invitation to the opening of a new H&M store in London’s Knightsbridge. The pop-up is of the store itself set among the surrounding streets. The hand drawn illustrative style was also used for in-store graphics. Commissioned by Naked on behalf of Chloe Bowers at H&M. Designed and produced by Hannah Measures and Nick Stickland at ODD. Paper engineer: Sarah Wilson. Illustration: David Bray @ PVUK.com. Designer Mark Butler.